20-first Client Nokia Wins Excellence in Gender Inclusivity Award in India
Over 500 leaders from the IT industry, entertainment, higher education and NGOs met up in Bangalore for the 5th NASSCOM Diversity and Inclusion Summit 2010. Various awards were given to companies who excelled in Gender Inclusivity. Nokia received the award in the "Most Innovative Program" category and referenced 20-first as a reason for their success.
- Nokia’s approach is based on 20-first’s concept of “gender bilingualism” where all managers gain the competence to lead both men and women effectively, both as talent and as customers.
- The awards are the results of a stringent application and selection process.
- Over 80 nominations from 60 companies were examined.
- Nokia’s victory was qualified as an “undisputed choice”.
“We were impressed by your thought process and business ownership for gender inclusivity. Amongst all the companies we assessed, the awareness and buy in and results were the best in Nokia.“
PricewaterhouseCoopers, Knowledge Partner for the Awards
- Upon receiving their Nasscom award, Nokia included a direct reference to 20-first.
- CNBC Television profiled the award winners in a show entitled “XX factors.”
- Nokia employees explain how they seek to promote gender bilingualism by, for example, creating products that speak separately to both genders.
- Go behind the scenes of Nokia’s success here
- Nokia is featured in the third part of the show.
For More on 20-first's Gender Bilingualism Concept
For more on Nokia’s approach and 20-first’s experience with other companies, read Avivah Wittenberg-Cox’s best-selling books WHY Women Mean Business and HOW Women Mean Business
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Comments
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