Quicklinks

Further reading

Barletta, M (2006) Marketing to Women, How to Increase Your Share of the World’s Largest Market. Dearborn Publishing.
Cunningham, J. and Roberts, P. (2006) Inside Her Pretty Little Head. Cyan Communications.
Daly, K. (2007) “Gender Inequality, Growth and Global Ageing”, Goldman Sachs Global Economics Paper No. 154, 3 April.
Warner, F. (2006) The Power of the Purse. Pearson Prentice Hall.

Bookmarks

Bookmark at: Digg Bookmark at: Del.icio.us Bookmark at: Facebook Bookmark at: StumbleUpon

Comments

This article hasn't been commented on yet.

CAPTCHA image

Related Articles

PEUGEOT sells more to women than employs them

When Are Car Companies Going to Wake Up? Peugeot Vows to, but Acceleration Isn't Working
The French car... More

Half of Working Women Lack Insurance

Half of U.K. Working Women Lack Insurance Skimping on Life, Critical Illness or Income Protection
While more than... More

How to Sell a Car (Interior) to Women

How to Sell a Car (Interior) to Women Women Want Safe, Adaptable, Technofriendly and Stylish Cars
Johnson Controls... More

Women and Hollywood

Women and Hollywood The market for films about women
The new Hollywood film, ‘The Women’, may not be... More

Home Sweet Home for Single Women

Single Women Buy More Houses Than Single Men In Ireland, Women Take Advantage of Drop in Prices
For... More

Women as Indonesia's Prime Economic Movers

Women as Indonesia's Prime Economic Movers Most of consumer spending is decided by women, and that power is necessary to growth... More




Global Gender Agenda

2010

SPAIN
March 4
Rethink Her – The Basis of Communication

UNITED STATES
March 22
The Third Gold Symposium on Global Diversity & Inclusion

April 29-30
5th Annual Marketing to Women Conference

BELGIUM
April 29
Jump’s 4th Forum on advancing women in the workplace

June 15-17
Brand Me – A Journey Through Choices for Talented Women

More